Responsiveness of TM Touch in handling customer complaints towards company’s performance and customer loyalty / Mardhiah Jaalam

• Main Author: Jaalam, Mardhiah
• Format: Student Project
• Language: English
• Published: 1999
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction; Customer services. Customer relations; Consumer complaints. Complaint letters
• Online Access: https://ir.uitm.edu.my/id/eprint/59252/1/59252.pdf; https://ir.uitm.edu.my/id/eprint/59252/

Communication is very important to all human beings. It has becoming even more important in the world of technology where everywhere people are connecting for leisure as well as business. Moreover our prime minister has encourage on the development of telecommunication in the country. Due to the importance of communication, people sometimes face communication breakdown when problem rise in communication. We are lucky by the invention of telephone that help us communicate whether to receive or deliver information. When technology develops every day, we finally realizing that technology leads to necessary in using cellular phone as it will make communication a lot more easier. Future shows development in wireless communication or what we all ‘whenever and wherever communication’. Moreover, nowadays using handphone is considered a society culture that portray prestige and sophisticated lifestyle.