Factors influence the purchasing behavior of smartphones among undergraduates students in UiTM Samarahan, Sarawak / Olyffia Juti

The purpose of this research is to determine the factors influences purchasing behavior of smartphones among undergraduates students in UiTM Samarahan,Sarawak. This study are conducted in UiTM Samarahan, Sarawak. A sample of 331 respondents from eleven programs offer in UiTM Samarahan are selected...

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Bibliographic Details
Main Author: Juti, Olyffia
Format: Student Project
Language:English
Published: 2015
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/44630/1/44630.pdf
http://ir.uitm.edu.my/id/eprint/44630/
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