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A study on KOPEKS brand awareness among government employees in the district of Papar, Sabah / Priscelie Lisa John

Brand awareness is included in an important element to be as a success organization in order to compete with others organizations that have the same activities. The aim of this study was to investigate and study on KOPEKS brand awareness among government employees in the district of Papar, Sabah....

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Bibliographic Details
Main Author: John, Priscelie Lisa
Format: Student Project
Language:English
Published: 2018
Subjects:
Branding (Marketing)
Market surveys. Including brand choice. Brand loyalty
Consumer satisfaction
Advertising campaigns
Online Access:http://ir.uitm.edu.my/id/eprint/43264/1/43264.pdf
http://ir.uitm.edu.my/id/eprint/43264/
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http://ir.uitm.edu.my/id/eprint/43264/1/43264.pdf
http://ir.uitm.edu.my/id/eprint/43264/

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