To assess the influencer follower and influencer video post viewer on Instagram, toward brand engagement: a case study in Nuren Group (motherhood.com.my) / Siti Norshafida Sharifudin

Nowadays, the community has been exposed to various technological developments where they have various sources of entertainment and information. With the rapid growth and use of internet connections, old advertising norms have also been moved. As a result, most current users will always monitor othe...

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Bibliographic Details
Main Author: Sharifudin, Siti Norshafida
Format: Student Project
Language:English
Published: 2018
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/55177/1/55177.pdf
https://ir.uitm.edu.my/id/eprint/55177/
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