Factors influencing customers decision in choosing ASNB unit trust products : case study on ASNB Kuala Terengganu / Mohd Amirul Shafeeq Mohd Sohaimi
The purpose of this study was to examine the factors influencing customers’ decision in choosing ASNB unit trust products. There are three independent variables that been studies which are dividend, promotion and risks. Researcher tries to identify what is the most influencing factor that affects cu...
Saved in:
| Main Author: | |
|---|---|
| Format: | Monograph |
| Language: | English |
| Published: |
Bachelor Of Business Administration (Hons) Marketing
2013
|
| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/37719/1/37719.pdf http://ir.uitm.edu.my/id/eprint/37719/ |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|