The relationship between perceived service quality and perceived service value towards customer revisit intention / Philipia Jamine

• Main Author: Jamine, Philipia
• Format: Student Project
• Language: English
• Published: 2013
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction; Customer services. Customer relations
• Online Access: http://ir.uitm.edu.my/id/eprint/30844/1/30844.pdf; http://ir.uitm.edu.my/id/eprint/30844/

Revisit intention has always been the important topic in competitive market of tourism destinations. However, it remains unclear why customers undertake repeat visit. Therefore, the main concern of this research is to figure out the factor of customers revisit intention to a hotel which is specific...