A case study on the promotional activities in Kazzponic Sdn Bhd / Saifuddin Fahro Rozi

• Main Author: Fahro Rozi, Saifuddin
• Format: Student Project
• Language: English
• Published: 2009
• Subjects: Direct marketing. Multilevel marketing; Market segmentation. Target marketing; Marketing research. Marketing research companies. Sales forecasting
• Online Access: http://ir.uitm.edu.my/id/eprint/30715/1/30715.pdf; http://ir.uitm.edu.my/id/eprint/30715/

Kazzponic Sdn Bhd is an organization founded by a bumiputra which operates in selling liquid fertilizer and hydroponics set and services. The company is striving hard to survive in the market that is increasing of competition. During the industrial training, it is found that most of that the company...