Determinants of intention to buy counterfeit product / Rabi’atuladawiyah Mohd Sharun

Determinants of intention to buy counterfeit product is a study about factors that affect counterfeit purchase intention. In the situation keep improving, counterfeit products are mushrooming in the market. In Malaysia, demands for counterfeit products are too high. We can see it in the night market...

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Bibliographic Details
Main Author: Mohd Sharun, Rabi’atuladawiyah
Format: Student Project
Language:English
Published: 2014
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/30575/1/30575.pdf
http://ir.uitm.edu.my/id/eprint/30575/
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