Service quality and customer satisfaction among foreign customers towards PNB Darby Park Hotel / Nor Fadillah Fuad

• Main Author: Fuad, Nor Fadillah
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management 2011
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction
• Online Access: http://ir.uitm.edu.my/id/eprint/28653/1/PPb_NOR%20FADILLAH%20FUAD%20BM%20M%2011_5.pdf; http://ir.uitm.edu.my/id/eprint/28653/

The study was conduct to examine the level of customer satisfaction based on the service quality that provide by the PNB Darby Park Hotel. The sample of 50 questionnaires gathered from the foreign customers using the service that provide by Darby Park. The outcomes of data analysis answer the resear...