Tiger Airways’s strategies and competitive advantage / Lailatul Fahmi Abu Bakar

Firstly, the purpose of this research is to identify strategies used by Tiger Airways in highly competitive airlines market. In addition, this research also to determine the competitive advantage gained by Tiger Airways in the airline industry. This research focused on the low cost airlines industry...

詳細記述

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書誌詳細
第一著者: Abu Bakar, Lailatul Fahmi
フォーマット: Student Project
言語:English
出版事項: Faculty of Business and Management 2013
主題:
オンライン・アクセス:http://ir.uitm.edu.my/id/eprint/25109/1/PPb_LAILATUL%20FAHMI%20ABU%20BAKAR%20BM%20M%2013_5.pdf
http://ir.uitm.edu.my/id/eprint/25109/
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