A study: comparing customers' perceptions towards Tabung Haji services and other banks: a case study of Tabung Haji in Wilayah Persekutuan and Melaka branch / Fazilah Asirop

• Main Author: Asirop, Fazilah
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management 2004
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction; Customer services. Customer relations
• Online Access: http://ir.uitm.edu.my/id/eprint/22319/1/PPb_FAZILAH%20ASIROP%20M%20BM%2004_5.pdf; http://ir.uitm.edu.my/id/eprint/22319/

The objective to this study is to compare the depositor experiences and perception between Tabung Haji with others banks and to study the perception of depositor on staff of Tabung Haji. This study involved 1200 respondent of 12 Tabung Haji branches, which have 6 branches for each branch. For each b...