The factors influencing the usage of fixed line in the era of mobile phone in Taman Melawati / Soraya Zainal Abidin

• Main Author: Zainal Abidin, Soraya Zainal
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management 2005
• Subjects: Telecommunication industry. Telegraph; Marketing research. Marketing research companies. Sales forecasting; Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction
• Online Access: http://ir.uitm.edu.my/id/eprint/21312/1/PPb_SORAYA%20ZAINAL%20ABIDIN%20M%20%20BM%2005_5.pdf; http://ir.uitm.edu.my/id/eprint/21312/

Telekom is Malaysia's Number One provider of information communication technologies. The company vision is to be the world class telecommunications company providing total customer care. The company mission is to provide total customer satisfaction as they strive to become a world class telecom...