Factors influence attitude of UiTM students towards online shopping / Anis Syahirah Mahyudin
The purpose of this study is to identify the factors that influence attitude of UiTM students towards online shopping. The research is based on a sample of 317 respondents. The results show that perceived ease of use, perceived usefulness, and perceived enjoyment have significant influence on att...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business Management
2016
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| Online Access: | http://ir.uitm.edu.my/id/eprint/14757/1/PPb_ANIS%20SYAHIRAH%20MAHYUDIN%20BM%2016_5.pdf http://ir.uitm.edu.my/id/eprint/14757/ |
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