The customers’ acceptance level towards smoke-free policy in Kuala Terengganu’s restaurants / Muhammad Shafiq Mhd Suyid

• Main Author: Mhd Suyid, Muhammad Shafiq
• Format: Thesis
• Language: English
• Published: 2019
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
• Online Access: https://ir.uitm.edu.my/id/eprint/101049/1/101049.pdf; https://ir.uitm.edu.my/id/eprint/101049/

This study aims to examine the association between the customers’ acceptance level and smoke-free policies in Kuala Terengganu’s restaurants. The descriptive research design will be adopted for the purpose of this investigate. With that, the quantitative method by employing a self-administrated ques...