Impacts Of Service Quality, Satisfaction And Personal Factors On Student Retention In Open Distance Learning Institutions In Malaysia

The purpose of this study was to determine the impacts of service quality, student satisfaction and personal factors on student intention to complete study in open distance learning (ODL) institutions. A cross-sectional survey design was employed in this study. Data was collected during the perio...

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Bibliographic Details
Main Author: Ng, Man San
Format: Thesis
Published: 2010
Subjects:
Online Access:http://library.oum.edu.my/repository/570/1/Msc_%28BA%29_thesis__Ng_Man_San.pdf
http://library.oum.edu.my/repository/570/
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