The impact of university reputation on brand awareness/ association in Malaysian Higher Education institutions
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| Format: | Conference or Workshop Item |
| Language: | English English English |
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2021
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| Online Access: | http://irep.iium.edu.my/94876/1/Acceptance%20Paper.pdf http://irep.iium.edu.my/94876/3/94876_The%20impact%20of%20university%20reputation%20on%20brand%20awareness.pdf http://irep.iium.edu.my/94876/4/Program%20Schedule%20%E2%80%93%20ICONSIS3%202019.pdf http://irep.iium.edu.my/94876/ |
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my.iium.irep.948762021-12-16T03:13:36Z http://irep.iium.edu.my/94876/ The impact of university reputation on brand awareness/ association in Malaysian Higher Education institutions Nik Mat, Nik Hziman Mohd Arshad, Khairun Nisa Amat Murjan, Azmi HB Economic Theory 2021 Conference or Workshop Item NonPeerReviewed application/pdf en http://irep.iium.edu.my/94876/1/Acceptance%20Paper.pdf application/pdf en http://irep.iium.edu.my/94876/3/94876_The%20impact%20of%20university%20reputation%20on%20brand%20awareness.pdf application/pdf en http://irep.iium.edu.my/94876/4/Program%20Schedule%20%E2%80%93%20ICONSIS3%202019.pdf Nik Mat, Nik Hziman and Mohd Arshad, Khairun Nisa and Amat Murjan, Azmi (2021) The impact of university reputation on brand awareness/ association in Malaysian Higher Education institutions. In: 3rd International Conference on Contemporary Scholarship and Islam (ICONCSIS 3), 30th-31st October 2019, Gombak. (Unpublished) |
| institution |
Universiti Islam Antarabangsa Malaysia |
| building |
IIUM Library |
| collection |
Institutional Repository |
| continent |
Asia |
| country |
Malaysia |
| content_provider |
International Islamic University Malaysia |
| content_source |
IIUM Repository (IREP) |
| url_provider |
http://irep.iium.edu.my/ |
| language |
English English English |
| topic |
HB Economic Theory |
| spellingShingle |
HB Economic Theory Nik Mat, Nik Hziman Mohd Arshad, Khairun Nisa Amat Murjan, Azmi The impact of university reputation on brand awareness/ association in Malaysian Higher Education institutions |
| format |
Conference or Workshop Item |
| author |
Nik Mat, Nik Hziman Mohd Arshad, Khairun Nisa Amat Murjan, Azmi |
| author_facet |
Nik Mat, Nik Hziman Mohd Arshad, Khairun Nisa Amat Murjan, Azmi |
| author_sort |
Nik Mat, Nik Hziman |
| title |
The impact of university reputation on brand awareness/ association in Malaysian Higher Education institutions |
| title_short |
The impact of university reputation on brand awareness/ association in Malaysian Higher Education institutions |
| title_full |
The impact of university reputation on brand awareness/ association in Malaysian Higher Education institutions |
| title_fullStr |
The impact of university reputation on brand awareness/ association in Malaysian Higher Education institutions |
| title_full_unstemmed |
The impact of university reputation on brand awareness/ association in Malaysian Higher Education institutions |
| title_sort |
impact of university reputation on brand awareness/ association in malaysian higher education institutions |
| publishDate |
2021 |
| url |
http://irep.iium.edu.my/94876/1/Acceptance%20Paper.pdf http://irep.iium.edu.my/94876/3/94876_The%20impact%20of%20university%20reputation%20on%20brand%20awareness.pdf http://irep.iium.edu.my/94876/4/Program%20Schedule%20%E2%80%93%20ICONSIS3%202019.pdf http://irep.iium.edu.my/94876/ |
| _version_ |
1720436659847168000 |
| score |
13.159267 |