The effect of customer satisfaction on customer loyalty in the motor industry
This study aims to determine the effects of three exogenous variables, namely, service quality, price fairness and Shari’ah compliance on customer loyalty through customer satisfaction as the mediator. Applying the theory of customer satisfaction, a structural equation model was developed and tested...
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| 主要な著者: | , , , |
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| フォーマット: | 論文 |
| 言語: | English English |
| 出版事項: |
Universidad del Zulia
2019
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| 主題: | |
| オンライン･アクセス: | http://irep.iium.edu.my/76271/1/76271_The%20effect%20of%20customer%20satisfaction.pdf http://irep.iium.edu.my/76271/2/76271_The%20effect%20of%20customer%20satisfaction_SCOPUS.pdf http://irep.iium.edu.my/76271/ https://produccioncientificaluz.org/index.php/opcion/article/view/24740/25257 |
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