A conceptual study on supply chain management in creating customer value

• Main Authors: Rahman, Muhammad Sabbir, Anwar, Md. Aftab, Azam, Ferdous, Abdelfattah, Fadi Abdelmuniem
• Format: Article
• Language: English
• Published: Academic Research Publishing Group 2015
• Subjects: HF Commerce; HF5001 Business. Business Administration
• Online Access: http://irep.iium.edu.my/44159/1/019-JSSR-_32-36_-015.pdf; http://irep.iium.edu.my/44159/; http://www.arpgweb.com/?ic=journal&journal=7&info=archive&month=07-2015&issue=3&volume=1

The aim of this conceptual paper is to explicate the impact of effective supply chain management in creating customers’ value. This study applied secondary source to collect all the relevant information in order to derive the conceptual framework. The findings suggest that effective supply chain man...