The impact of technology CSFs on customer satisfaction and the role of trust: an empirical study of the banks in Malaysia
Purpose – The purpose of this paper is to identify and test technology-related critical success factors (CSFs) and its impact on trust and customer satisfaction. Design/methodology/approach – This paper analyses the causal relationship that exists between technology CSFs and customer satisfaction....
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Main Authors: | , |
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Format: | Article |
Language: | English English |
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Emerald Group Publishing Limited
2014
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Online Access: | http://irep.iium.edu.my/37328/1/Technology_CSFs_-_IJBM_2014.pdf http://irep.iium.edu.my/37328/4/37328_mpact%20of%20technology%20csfs_scopus.pdf http://irep.iium.edu.my/37328/ http://www.emeraldinsight.com/journals.htm?articleid=17113853 |
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