Business strategies and performance of ceramics manufacturing firms in Thailand
This study reports the results of research on business strategies of Thai ceramics manufacturing firms in an attempt to answer two questions. First, what overall competitive business strategies are being employed by Thai ceramics firms? Second, do these strategies contribute to performance? Porter...
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Main Authors: | Seedee, Rattana, Sulaiman, Mohamed, Ismail, Ishak |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2009
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Subjects: | |
Online Access: | http://irep.iium.edu.my/13841/1/M._Sulaiman_8.pdf http://irep.iium.edu.my/13841/ http://www.mbalpru.com/webnew2009/pdf/article17.pdf |
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