The Rhapsody of mobile application : a case study of Malaysia travellers
The growing speed of technology has profoundly transformed tourism industry and challenged the value proposition of many tourism businesses. Tourism, as a service industry, has been particularly impacted by technological disruptions that have entirely changed how people travel. The development in te...
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Main Authors: | Osman, Sharina, Mohd. Din, Shamzani Affendy |
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Format: | Book Chapter |
Language: | English |
Published: |
Springer
2022
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Subjects: | |
Online Access: | http://irep.iium.edu.my/100801/3/100801_The%20Rhapsody%20of%20mobile%20application.pdf http://irep.iium.edu.my/100801/ https://doi.org/10.1007/978-981-16-2210-6 |
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