The Rhapsody of mobile application : a case study of Malaysia travellers

• Main Authors: Osman, Sharina, Mohd. Din, Shamzani Affendy
• Format: Book Chapter
• Language: English
• Published: Springer 2022
• Subjects: G156.5.S87 Sustainable tourism; T Technology (General)
• Online Access: http://irep.iium.edu.my/100801/3/100801_The%20Rhapsody%20of%20mobile%20application.pdf; http://irep.iium.edu.my/100801/; https://doi.org/10.1007/978-981-16-2210-6

The growing speed of technology has profoundly transformed tourism industry and challenged the value proposition of many tourism businesses. Tourism, as a service industry, has been particularly impacted by technological disruptions that have entirely changed how people travel. The development in te...