Halal purchasing strategies of MSEs in the Malaysian food industry: An exploratory study on the potential sse of CAQDAS in the qualitative evaluation of multiple case studies
This paper explores the potential of computer-assisted qualitative data analysis software (CAQDAS), specifically Nvivo 14, in facilitating the qualitative evaluation of multiple case studies. The focus is on halal purchasing strategies within micro and small enterprises (MSEs) in the food industry,...
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Main Authors: | Nurulfaraiza, Ariffin, Veera Pandiyan, Kaliani Sundram, Mohd Hafiz, Zulfakar |
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Format: | UTAR Academic Staff Publication |
Published: |
Information Management and Business Review
2024
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Subjects: | |
Online Access: | http://eprints.utar.edu.my/6806/1/4208%2DArticle_Text%2D12196%2D1%2D10%2D20241027.pdf https://doi.org/10.22610/imbr.v16i3S(I)a http://eprints.utar.edu.my/6806/ |
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