Malaysia small medium enterprises (SMES) strategic orientation and access to financial technology (fintech) financing moderate by entrepreneur innovativeness
With the advent of Fintech financing, innovativeness plays a significant role in enhancing SMEs’ access to financing. Three comprehensive constructs, namely, market, learning and technology orientation, are adopted to present a holistic picture of the effect of strategic orientation on Malaysian SME...
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2023
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| Online Access: | http://eprints.utar.edu.my/6117/1/MBA_2023_CWS.pdf http://eprints.utar.edu.my/6117/ |
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