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The influence of social media advertisement on consumer purchase intention in Malaysia

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Bibliographic Details
Main Author: Tan, John How
Format: Final Year Project / Dissertation / Thesis
Published: 2023
Subjects:
HD Industries. Land use. Labor
Online Access:http://eprints.utar.edu.my/5696/1/Tan_John_How.pdf
http://eprints.utar.edu.my/5696/
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id my-utar-eprints.5696
record_format eprints
spelling my-utar-eprints.56962023-07-07T09:06:43Z The influence of social media advertisement on consumer purchase intention in Malaysia Tan, John How HD Industries. Land use. Labor 2023 Final Year Project / Dissertation / Thesis NonPeerReviewed application/pdf http://eprints.utar.edu.my/5696/1/Tan_John_How.pdf Tan, John How (2023) The influence of social media advertisement on consumer purchase intention in Malaysia. Master dissertation/thesis, UTAR. http://eprints.utar.edu.my/5696/
institution Universiti Tunku Abdul Rahman
building UTAR Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Tunku Abdul Rahman
content_source UTAR Institutional Repository
url_provider http://eprints.utar.edu.my
topic HD Industries. Land use. Labor
spellingShingle HD Industries. Land use. Labor
Tan, John How
The influence of social media advertisement on consumer purchase intention in Malaysia
format Final Year Project / Dissertation / Thesis
author Tan, John How
author_facet Tan, John How
author_sort Tan, John How
title The influence of social media advertisement on consumer purchase intention in Malaysia
title_short The influence of social media advertisement on consumer purchase intention in Malaysia
title_full The influence of social media advertisement on consumer purchase intention in Malaysia
title_fullStr The influence of social media advertisement on consumer purchase intention in Malaysia
title_full_unstemmed The influence of social media advertisement on consumer purchase intention in Malaysia
title_sort influence of social media advertisement on consumer purchase intention in malaysia
publishDate 2023
url http://eprints.utar.edu.my/5696/1/Tan_John_How.pdf
http://eprints.utar.edu.my/5696/
_version_ 1772816675229401088
score 13.149126

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