The Influence of Green Image and Customer Satisfaction towards Customer Loyalty in the Hotel Industry

Tourism is currently one of the largest sectors in the world and has contributed to world economic growth. Malaysia, in recent times, has become one of the most visited countries in Southeast Asia. An increase of tourist arrivals (from both domestic and international visitors) has caused an increa...

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Bibliographic Details
Main Authors: Yusnita, Yusof, Yahaya, Ibrahim, Zainudin, Awang
Format: Conference or Workshop Item
Language:English
Published: 2016
Subjects:
Online Access:http://eprints.unisza.edu.my/636/1/FH03-FSSG-17-11335.pdf
http://eprints.unisza.edu.my/636/
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