Factors Influencing Customer Loyalty in Telecommunication Industry – A Student outlook of Customer Loyalty

In the telecommunication industry, customer loyalty is the key to the organizations standings in the marketplace. With unified Telco prevailing in Malaysia, customer loyalty is the base for the organizations operating in the service industry (telecommunication). Developing this knowledge, the study...

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主要作者: A., Viswanathan
格式: Thesis
语言:English
出版: 2009
主题:
在线阅读:http://eprints.intimal.edu.my/543/1/MBA%20-%203.pdf
http://eprints.intimal.edu.my/543/
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