Factors Affecting the Adoption of E-Commerce: A Study of the Textile Industry in Wujin, China

The purpose of this paper is to examine the factors that influence the adoption of e-commerce with emphasis on textile companies in WuJin, China. The factors are organizational readiness, innovation characteristics, government influence and culture. Binary logistic regression was applied to test the...

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Bibliographic Details
Main Authors: Chong, Alain Yee Loong, Ooi, Keng Boon, Tak, Yew King, ShuYang, Zhu
Format: Article
Published: Society for Alliance, Fidelity & Advancement 2009
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Online Access:http://eprints.intimal.edu.my/1194/
http://www.safaworld.org/ijbms/v2n2.htm
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