Integrating the commitment-trust theory to gauge customers loyalty in riding services

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Main Authors: Abid, Muhammad Farrukh, Siddique, Junaid, Gulzar, Amir, Shamim, Amjad, Dar, Imran Bashir, Zafar, Aimen
Format: Article
Published: Taylor & Francis 2023
Online Access:http://scholars.utp.edu.my/id/eprint/37701/
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spelling oai:scholars.utp.edu.my:377012023-10-20T02:04:38Z http://scholars.utp.edu.my/id/eprint/37701/ Integrating the commitment-trust theory to gauge customers loyalty in riding services Abid, Muhammad Farrukh Siddique, Junaid Gulzar, Amir Shamim, Amjad Dar, Imran Bashir Zafar, Aimen Taylor & Francis 2023 Article NonPeerReviewed Abid, Muhammad Farrukh and Siddique, Junaid and Gulzar, Amir and Shamim, Amjad and Dar, Imran Bashir and Zafar, Aimen (2023) Integrating the commitment-trust theory to gauge customers loyalty in riding services. Journal of Promotion Management, 29 (3). pp. 305-337.
institution Universiti Teknologi Petronas
building UTP Resource Centre
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Petronas
content_source UTP Institutional Repository
url_provider http://eprints.utp.edu.my/
format Article
author Abid, Muhammad Farrukh
Siddique, Junaid
Gulzar, Amir
Shamim, Amjad
Dar, Imran Bashir
Zafar, Aimen
spellingShingle Abid, Muhammad Farrukh
Siddique, Junaid
Gulzar, Amir
Shamim, Amjad
Dar, Imran Bashir
Zafar, Aimen
Integrating the commitment-trust theory to gauge customers loyalty in riding services
author_facet Abid, Muhammad Farrukh
Siddique, Junaid
Gulzar, Amir
Shamim, Amjad
Dar, Imran Bashir
Zafar, Aimen
author_sort Abid, Muhammad Farrukh
title Integrating the commitment-trust theory to gauge customers loyalty in riding services
title_short Integrating the commitment-trust theory to gauge customers loyalty in riding services
title_full Integrating the commitment-trust theory to gauge customers loyalty in riding services
title_fullStr Integrating the commitment-trust theory to gauge customers loyalty in riding services
title_full_unstemmed Integrating the commitment-trust theory to gauge customers loyalty in riding services
title_sort integrating the commitment-trust theory to gauge customers loyalty in riding services
publisher Taylor & Francis
publishDate 2023
url http://scholars.utp.edu.my/id/eprint/37701/
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score 13.214268