Relationship investment in relationship marketing research: a bibliographic review

Relationship investment in relationship marketing research: a bibliographic review by Zainol Zuraidah, Mohd Yasin Norjaya, Nik Hashim Nik M. Hazrul, Omar Nor Asiah,

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Bibliographic Details
Main Author: Zainol Zuraidah, Mohd Yasin Norjaya, Nik Hashim Nik M. Hazrul, Omar Nor Asiah,
Format: article
Language:English
Published: N/A 2014
Subjects:
Online Access:https://ir.upsi.edu.my/detailsg.php?det=2559
https://ir.upsi.edu.my/detailsg.php?det=2559
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