The effect of service quality and marketing strategy on international postgraduate students loyalty towards Malaysian public universities mediated by emotional satisfaction
The effect of service quality and marketing strategy on international postgraduate students loyalty towards Malaysian public universities mediated by emotional satisfaction by Kadhim, Hayder Alwan
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| Format: | thesis |
| Language: | English |
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Tanjong Malim
2023
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| Online Access: | https://ir.upsi.edu.my/detailsg.php?det=11879 https://ir.upsi.edu.my/detailsg.php?det=11879 |
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oai:ir.upsi.edu.my:118792025-01-16 https://ir.upsi.edu.my/detailsg.php?det=11879 The effect of service quality and marketing strategy on international postgraduate students loyalty towards Malaysian public universities mediated by emotional satisfaction Kadhim, Hayder Alwan HF Commerce Tanjong Malim 2023 thesis text eng https://ir.upsi.edu.my/detailsg.php?det=11879 openAccess The effect of service quality and marketing strategy on international postgraduate students loyalty towards Malaysian public universities mediated by emotional satisfaction by Kadhim, Hayder Alwan |
| institution |
Universiti Pendidikan Sultan Idris |
| building |
UPSI Library |
| collection |
Institutional Repository |
| continent |
Asia |
| country |
Malaysia |
| content_provider |
Universiti Pendidikan Sultan Idris |
| content_source |
UPSI Digital IR |
| url_provider |
https://ir.upsi.edu.my/ |
| language |
English |
| topic |
HF Commerce |
| spellingShingle |
HF Commerce Kadhim, Hayder Alwan The effect of service quality and marketing strategy on international postgraduate students loyalty towards Malaysian public universities mediated by emotional satisfaction |
| description |
The effect of service quality and marketing strategy on international postgraduate students loyalty towards Malaysian public universities mediated by emotional satisfaction by Kadhim, Hayder Alwan |
| format |
thesis |
| author |
Kadhim, Hayder Alwan |
| author_facet |
Kadhim, Hayder Alwan |
| author_sort |
Kadhim, Hayder Alwan |
| title |
The effect of service quality and marketing strategy on international postgraduate students loyalty towards Malaysian public universities mediated by emotional satisfaction |
| title_short |
The effect of service quality and marketing strategy on international postgraduate students loyalty towards Malaysian public universities mediated by emotional satisfaction |
| title_full |
The effect of service quality and marketing strategy on international postgraduate students loyalty towards Malaysian public universities mediated by emotional satisfaction |
| title_fullStr |
The effect of service quality and marketing strategy on international postgraduate students loyalty towards Malaysian public universities mediated by emotional satisfaction |
| title_full_unstemmed |
The effect of service quality and marketing strategy on international postgraduate students loyalty towards Malaysian public universities mediated by emotional satisfaction |
| title_sort |
effect of service quality and marketing strategy on international postgraduate students loyalty towards malaysian public universities mediated by emotional satisfaction |
| publisher |
Tanjong Malim |
| publishDate |
2023 |
| url |
https://ir.upsi.edu.my/detailsg.php?det=11879 https://ir.upsi.edu.my/detailsg.php?det=11879 |
| _version_ |
1823093871479881728 |
| score |
13.23648 |