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The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803)

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Main Authors: Mijan, Rohana, Abdullah, Noor Aziah
Format: Monograph
Language:English
Published: UUM
Subjects:
T Technology (General)
Online Access:https://repo.uum.edu.my/id/eprint/31586/1/14803_TC.pdf
https://repo.uum.edu.my/id/eprint/31586/
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spelling my.uum.repo.315862024-11-18T15:18:05Z https://repo.uum.edu.my/id/eprint/31586/ The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803) Mijan, Rohana Abdullah, Noor Aziah T Technology (General) UUM Monograph NonPeerReviewed application/pdf en https://repo.uum.edu.my/id/eprint/31586/1/14803_TC.pdf Mijan, Rohana and Abdullah, Noor Aziah The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803). Project Report. UUM. (Submitted)
institution Universiti Utara Malaysia
building UUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Utara Malaysia
content_source UUM Institutional Repository
url_provider http://repo.uum.edu.my/
language English
topic T Technology (General)
spellingShingle T Technology (General)
Mijan, Rohana
Abdullah, Noor Aziah
The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803)
format Monograph
author Mijan, Rohana
Abdullah, Noor Aziah
author_facet Mijan, Rohana
Abdullah, Noor Aziah
author_sort Mijan, Rohana
title The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803)
title_short The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803)
title_full The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803)
title_fullStr The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803)
title_full_unstemmed The Role of Digital Branding in Enhancing the Brand Equity Performance: A Case Study of Les' Copaque Production (S/O 14803)
title_sort role of digital branding in enhancing the brand equity performance: a case study of les' copaque production (s/o 14803)
publisher UUM
url https://repo.uum.edu.my/id/eprint/31586/1/14803_TC.pdf
https://repo.uum.edu.my/id/eprint/31586/
_version_ 1816134276776722432
score 13.214268

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