Towards the Realization of National Automotive Policy (NAP): Modelling the Malaysian Consumers’ Purchase Behavioral Intention towards Energy Efficient Vehicles (EEVs) (S/O 14165)

• Main Authors: Mohd Noor, Nor Azila, Mohd Fadhil, Faudziah Hanim, Md Isa, Filzah, Salleh, Hayatul Safrah, Muhammad, Azli
• Format: Monograph
• Language: English
• Published: UUM 2021
• Subjects: HE Transportation and Communications
• Online Access: https://repo.uum.edu.my/id/eprint/31558/1/14165.pdf; https://repo.uum.edu.my/id/eprint/31558/

Automotive industry is facing a challenge to be a regional hub for energy efficient vehicles in 2020. Malaysian Automotive Association disclosed that energy efficient vehicles have enjoyed tremendous sales growth in the past few years after the introduction of duty exemptions. However, the market tr...