Viability Of the Extended Technology Acceptance Model: An Empirical Study
The prime objective of this study is to validate the extended technology acceptance model (ETAM) by incorporating two intrinsic motivation attributes, namely, computer self-efficacy and satisfaction into the original TAM to compare its viability testing on their satisfaction of the wireless internet...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universiti Utara Malaysia Press
2011
|
| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/30490/1/JICT%2010%2000%202011%2085-98.pdf https://repo.uum.edu.my/id/eprint/30490/ https://e-journal.uum.edu.my/index.php/jict/article/view/8110 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Summary: | The prime objective of this study is to validate the extended technology acceptance model (ETAM) by incorporating two intrinsic motivation attributes, namely, computer self-efficacy and satisfaction into the original TAM to compare its viability testing on their satisfaction of the wireless internet service at a university. Besides, it evaluates gender invariant of the causal structure of this extended TAM. A total of 285 students from five major faculties (Education, Human Sciences, Engineering, ICT and Economics) were taken as respondents. The questionnaire's reliability and validity were established through a RASCH analysis. The results as analyzed by Structural Equation Modelling (SEM) indicate that students perceived ease of use had a statistically significant effect on their satisfaction. The study revealed that gender did not exert any influence as a moderating variable towards students' satisfaction in using Wireless Internet. The findings contributed to a better understanding of the TAM and technology satisfaction among students. |
|---|