The issues on the use of Islamic attributes in food products labelling and marketing in Malaysia
The aim of this study is to discover the types of use of Islamic attributes in food products’ labelling and to investigate the extent to which the use of Islamic attributes impacts the consumer and the Islamic dignity. Library research was carried out to collect relevant information and data. The ma...
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| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2019
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/26680/1/ZAWED%202019%20557%20569.pdf http://repo.uum.edu.my/26680/ |
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