Evaluating relationship between Islamic store image and Malay Muslim consumer attitudes' in patronizing a store

• 主要な著者: Mohd Fauzi, Waida Irani, Zakaria, Nazlina, Mohd Mokhtar, Sany Sanuri, Yusoff, Rushami Zien, Yusr, Maha Mohammed
• フォーマット: 論文
• 言語: English
• 出版事項: ExcelingTech Publishers 2018
• 主題: HD28 Management. Industrial Management
• オンライン･アクセス: http://repo.uum.edu.my/26124/1/IJSCM%207%206%202018%20108%20113.pdf; http://repo.uum.edu.my/26124/; https://www.researchgate.net/publication/330998850_Evaluating_relationship_between_Islamic_store_image_and_Malay_Muslim_consumer_attitudes'_in_patronizing_a_store

The growing of religious consciousness among Muslim consumers is become an introductory factor for the new concept of businesses that concern with religious values expand in the market. Retailer must realize that Muslim consumer must be treat as a niche market for the reason that, they have their ow...