Green product purchase intention among university students: Extending the theory of planned behaviour
The present research attempts to investigate the use of green product among university students. The theory of plan behaviour underpins the research framework of this study. Specifically, this study aims to investigate the effect of attitude, subjective norms and perceived behavioural control on in...
保存先:
| 主要な著者: | , , |
|---|---|
| フォーマット: | Conference or Workshop Item |
| 言語: | English |
| 出版事項: |
2017
|
| 主題: | |
| オンライン･アクセス: | http://repo.uum.edu.my/23697/1/CBMM%202017%20140%20159.pdf http://repo.uum.edu.my/23697/ |
| タグ: |
タグ追加
タグなし, このレコードへの初めてのタグを付けませんか!
|