Four decades of academic research on product diversification-performance relationship: analysis and foresight

This paper presents a critical review of past research on the relationship of product diversification to performance and suggests avenues for future research. Several perspectives provide rationalization for pursuing product diversification strategy but academic research on the relationship produced...

Full description

Saved in:
Bibliographic Details
Main Authors: Mehmood, Khawaja Khalid, Abdullah, Haim Hilman
Format: Article
Published: Inderscience Publishers 2017
Online Access:
Tags: Add Tag
No Tags, Be the first to tag this record!