An empirical examination of the major relationship factors affecting franchisees’ overall satisfaction and intention to stay
The Nigerian franchise sector witnessed a rapid growth at the turn of the century, from 2001 to 2010, and thereafter started declining. Disputes, relational conflicts, and high rate of outlets closure have characterized the industry over the years.Meanwhile, studies show that to a large extent, succ...
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| Main Authors: | , , |
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| 格式: | Article |
| 語言: | English |
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College of Farabi, University of Tehran
2017
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| 在線閱讀: | http://repo.uum.edu.my/21897/1/IJMS%2010%201%202017%2031%2062.pdf http://repo.uum.edu.my/21897/ http://ijms.ut.ac.ir/article_60851.html |
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