Advertizing, concentration and profitability in Malaysian manufacturing revisited: A simultaneous equation approach
The original Structure-Conduct-Performance (SCP) paradigm that postulates a unidirectional relationship between concentration, advertizing and profitability had been used as the theoretical framework for many empirical works in industrial organizations before the mid seventies. Thereafter, doubts ha...
محفوظ في:
المؤلفون الرئيسيون: | Subramaniam, Shri Dewi, Md. Nor, Nor Ghani, Abdullah, Ahmad Zainuddin |
---|---|
التنسيق: | مقال |
اللغة: | English |
منشور في: |
Universiti Utara Malaysia
2004
|
الموضوعات: | |
الوصول للمادة أونلاين: | http://repo.uum.edu.my/217/1/advertising%2C_concentration_%26_profitability.pdf http://repo.uum.edu.my/217/ http://www.ijms.uum.edu.my |
الوسوم: |
إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
|
مواد مشابهة
-
Impacts of manufacturing flexibility on profitability: Malaysian perspective
بواسطة: Tan, Kong Woun, وآخرون
منشور في: (2017) -
A new graphical approach for simultaneous targeting and design of a paper recycling network
بواسطة: Soh, Guan Kit, وآخرون
منشور في: (2011) -
The Critical Role Of TQM, JIT, AND TPM In The Revisiting World Class Manufacturing And Manufacturing Excellence
بواسطة: Sukarma, Lukman
منشور في: (2014) -
MMA calls for ban on cigarette adverts
بواسطة: The Star, Malaysia
منشور في: (1988) -
New advert by-law gazetted in Kedah
بواسطة: New Straits Times, Malaysia
منشور في: (1983)