Factors lead to customer loyalty in prepaid mobile services

This research focuses on the factors of customer loyalty in the service industry particularly in telecommunication industry and aims to solve the issues related to the prepaid mobile services. The research was conducted to evaluate the relationship between service quality, customer perceived value...

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書目詳細資料
Main Authors: Shamsudin, Mohd Farid, Mohd Noor, Nor Azila, Abu Hassim, Affendy, Hussain, Hafezali Iqbal, Salem, Milad Abdelnabi, Hasim, Muhammad Asyraf
格式: Article
語言:English
出版: 2015
主題:
在線閱讀:http://repo.uum.edu.my/20739/1/CJASR%204%2010%202015%201%209.pdf
http://repo.uum.edu.my/20739/
http://www.cjasr.com/volumesandissues/issued-articles/2015/127-10/408-cjasr-vol-4-issue-10-pp-1-9-ref-t-1562
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