Travel lifestyles and outbound tourism intentions of young Malaysians
The young travellers’ segment is an emerging market for today’s travel and hospitality industry. Yet, there is negligence in this lucrative market segment. It is common that most countries including Malaysia fail to collect statistics regarding young travelers’ holiday patterns. The study of past li...
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Main Authors: | Cheah, Swee Ting, Lim, Khong Chiu, Kayat, Kalsom |
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Format: | Article |
Language: | English |
Published: |
Scientific & Academic Publishing Co.
2015
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Subjects: | |
Online Access: | http://repo.uum.edu.my/16209/1/100.pdf http://repo.uum.edu.my/16209/ http://article.sapub.org/10.5923.j.tourism.20150402.03.html |
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