Innovation strategies and performance: Are they truly linked?

Purpose – The purpose of this paper is to test the linkage between innovation strategies (process innovation and service innovation) and organizational performance in the context of Malaysia hotel industry. Design/methodology/approach – A total of 475 sets of questionnaires administrated through mai...

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Main Authors: Abdullah, Haim Hilman, Kaliappen, Narentheren
Format: Article
Language:English
Published: Emerald Group Publishing Limited 2015
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Online Access:http://repo.uum.edu.my/14089/1/WJEMSD.pdf
http://repo.uum.edu.my/14089/
http://doi.org/10.1108/WJEMSD-04-2014-0010
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Institution: Universiti Utara Malaysia
Record Id: my.uum.repo.14089
epo.14089