Competitive intelligence practices by Government Links Companies (GLCs) in Malaysia
Over the past two decades, competitive intelligence (CI) has grown from a small area of interest into an internationally recognized and practiced information management discipline. CI is a process of knowing what the competitors are up to and staying one step ahead of them (Ettore,1995). In Malaysia...
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Main Authors: | Wahab, Samsudin, Othman, Abdul Kadir |
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格式: | Conference or Workshop Item |
语言: | English |
出版: |
2006
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在线阅读: | http://repo.uum.edu.my/11530/1/547%281%29.pdf http://repo.uum.edu.my/11530/ http://www.kmice.cms.net.my/ |
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