Multilevel marketing (MLM) vs pyramid scheme - from legal perspective

Multilevel marketing is a popular marketing method often practiced by direct selling companies.However, it has been manipulated in the form of the illegal pyramid scheme or commonly known as the get-rich-quick scheme, This paper intends to discuss the differences between MLM and pyramid schemes,...

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Bibliographic Details
Main Authors: A. Rahman, Aspalella, Nik Mat, Nik Kamariah
Format: Conference or Workshop Item
Language:English
Published: 2001
Subjects:
Online Access:http://repo.uum.edu.my/10802/1/Ass.pdf
http://repo.uum.edu.my/10802/
http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000200180
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