Factor that influence public satisfaction on towards local government services: An empirical study in Majlis Daerah Kubang Pasu (MDKP)

• Main Author: Ahmad Aiman, Mohd Shuib
• Format: Thesis
• Language: English; English
• Published: 2015
• Subjects: HF5415.33 Consumer Behavior.; JS Local government Municipal government
• Online Access: http://etd.uum.edu.my/5259/

This paper aims to identify the factors that influence public satisfaction towards Majlis Daerah Kubang Pasu (MDKP) services. The study was held among the residents that reside within MDKP territory. The population size of this research is among 220,700 residents that live in 21 sub-districts under MDKP administration and the researchers had choose 385 respondents using convenience sampling. The variables have been tested in this study are public participation, service quality and service delivery. The type of analyse used in this research include descriptive analysis, reliability analysis, correlation analysis and regression analysis. The study found that, there is a significant relationship between all independent variables; public participation, service quality and service delivery towards public satisfaction with local government services in Majlis Daerah Kubang Pasu (MDKP)