Mobile Ticketing Framework for Malaysia’s Cinemas

From simple and manual life into electronic services finally into mobile electronic services, the solutions of mobility services made it easier to obtain many things at anytime and anywhere, with this new services and technologies the time has come to open an another marketing channel to express pr...

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Bibliographic Details
Main Author: Hassan, Mshali Haider
Format: Thesis
Language:English
English
Published: 2009
Subjects:
Online Access:https://etd.uum.edu.my/1589/1/Haider_Hasan_Mshali.pdf
https://etd.uum.edu.my/1589/2/1.Haider_Hasan_Mshali.pdf
https://etd.uum.edu.my/1589/
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Summary:From simple and manual life into electronic services finally into mobile electronic services, the solutions of mobility services made it easier to obtain many things at anytime and anywhere, with this new services and technologies the time has come to open an another marketing channel to express product and services to the consumers. Where in strong economic structure and the successful commercial marketing, the electronic commerce Including (electronic ticketing, mobile commerce and mobile ticketing) is changing the style of company's marketing, production, and operation, in addition it facilitated the life, reduced the cost and increased the profits.In context of mobility is a crucial part of the work, this research addresses to design and development a reservation system prototype based mobile e-ticketing for Malaysia's cinemas with kedah's scope. This prototype contains two parts, web and WAP application service, web application to make ability to manage cinemas and the WAP application to give the user the possibility of booking by using mobile phone.