A Study on Customer Loyalty, Customer Trust, and Market Orientation Towards Online Business in Saudi Arabia

• Main Authors: Liza, U.H., Naji, G.M.A., Ghaleb, E.A.A., Alzoraiki, M.
• 格式: Conference or Workshop Item
• 出版: Institute of Electrical and Electronics Engineers Inc. 2021
• 在线阅读: https://www.scopus.com/inward/record.uri?eid=2-s2.0-85125918107&doi=10.1109%2fIEEECONF53626.2021.9686316&partnerID=40&md5=1297d10835a50b57d493b33eac99e73b; http://eprints.utp.edu.my/29108/

By comparing the change in participants' business knowledge and business acumen to that of traditional corporate training, online business simulations serve as a disruptive technology. Customer loyalty is earned due to the unique nature of services, which increases reliance on technology and cu...