Increasing destination loyalty of international students towards Malaysian higher educational institutions

Educational tourism has gained popularity worldwide due to the emergence of the knowledge economy that has increased the global demand for tertiary education. Therefore, the trend has inspired this study to examine the factors affecting international students’ destination loyalty to revisit and reco...

Full description

Saved in:
Bibliographic Details
Main Authors: Ai, Chin Thoo, Lim, Matthew Boon Pin, Hon, Tat Huam, Sulaiman, Zuraidah
Format: Article
Language:English
Published: Institute of Advanced Engineering and Science 2022
Subjects:
Online Access:http://eprints.utm.my/id/eprint/98716/1/AiChinThoo2022_IncreasingDestinationLoyaltyofInternationalStudents.pdf
http://eprints.utm.my/id/eprint/98716/
http://dx.doi.org/10.11591/ijere.v11i1.21619
Tags: Add Tag
No Tags, Be the first to tag this record!