The role of patron dining experience and emotions on relationship quality in chain restaurant industry
Purpose: This paper investigates the role of patron dining experience (PDE) and emotions on relationship quality in the chain restaurant industry. Design/methodology: Stratified random sampling method was used where questionnaires were distributed to the respondents in 16 selected 'Kopitiam...
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| 主要な著者: | , , , , |
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| フォーマット: | 論文 |
| 言語: | English |
| 出版事項: |
OmniaScience
2018
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| 主題: | |
| オンライン･アクセス: | http://eprints.utm.my/id/eprint/79822/1/LoYingTuan2018_TheRoleofPatronDiningExperience.pdf http://eprints.utm.my/id/eprint/79822/ http://dx.doi.org/10.3926/ic.1120 |
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